Posted On 2015/05/14 By In Behavior, Business, Chinese Perspective, News, China Outbound, Face, Destinations, Hotels With 448 Views

Chinese Company sends 12,700 Tourists on Thai Holiday

A Chinese company is sending more than 12,000 people on a holiday to Thailand, tourism officials said Thursday, May 14, with one resort hosting a series of back-to-back banquets catering to thousands of guests at a time.

Thailand’s tourism body said the enormous group of holidaymakers was one of the largest they had accommodated from a company in China, where employees and customers are often rewarded for meeting targets.

“It will be a challenge but it’s one we relish,” Chattan Kunjara Na Ayudhya, the executive director of the Tourism Authority of Thailand’s public relations wing, told Agence France-Presse (AFP).

The 12,700 tourists are being sent by Infinitus China, a direct sales company, and began arriving in Thailand on May 10, Chattan said.

They will travel in groups of 2,000 to 3,000 at a time and will make a 6-day trip to Bangkok and the nearby seaside town of Pattaya, he added. Those arriving include both employees of the firm as well as freelance sales staff and regular customers.

Colossal task

The visit comes less than a week after France received more than 6,000 Chinese holidaymakers from a single Chinese firm that booked 4,760 rooms in 79 4- and 5-star hotels. Itthiphol Kunplome, Pattaya’s mayor, confirmed that the first batch of nearly 3,000 employees had begun arriving in his city.

“We’re ready to welcome them and ready to facilitate their activities while they are in Pattaya,” he told AFP.

A tour guide involved in the colossal task of organizing 400 coach trips to ferry the groups said 300 colleagues would be on hand until the last holidaymaker leaves on May 23.

“The company chose Thailand because they were impressed with our beaches, temples, cultural performances, and fruits,” he told AFP, asking not to be named.

Chattan said all the guests would attend one of a series of giant banquets at the Royal Cliff Hotel in Pattaya. A planning schedule seen by AFP shows the hotel intends to host 4 nights of giant banquets, the largest of which will feed 3,935.

Tourism is one of Thailand’s largest earners, usually accounting for around 10% of gross domestic product. China sends the largest number of tourists. But the industry has taken a hit, thanks to ongoing political instability and a significant drop in Russian arrivals following the ruble’s depreciation.


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Sources:

Article: Rappler

A Chinese company is sending more than 12,000 people on a holiday to Thailand, tourism officials said Thursday, May 14, with one resort hosting a series of back-to-back banquets catering to thousands of guests at a time. Thailand's tourism body said the enormous group of holidaymakers was one of the largest they had accommodated from a company in China, where employees and customers are often rewarded for meeting targets. "It will be a challenge but it's one we relish," Chattan Kunjara Na Ayudhya, the executive director of the Tourism Authority of Thailand's public relations wing, told Agence France-Presse (AFP). The 12,700 tourists are being sent by Infinitus China, a direct sales company, and began arriving in Thailand on May 10, Chattan said. They will travel in groups of 2,000 to 3,000 at a time and will make a 6-day trip to Bangkok and the nearby seaside town of Pattaya, he added. Those arriving include both employees of the firm as well as freelance sales staff and regular customers. Colossal task The visit comes less than a week after France received more than 6,000 Chinese holidaymakers from a single Chinese firm that booked 4,760 rooms in 79 4- and 5-star hotels. Itthiphol Kunplome, Pattaya's mayor, confirmed that the first batch of nearly 3,000 employees had begun arriving in his city. "We're ready to welcome them and ready to facilitate their activities while they are in Pattaya," he told AFP. A tour guide involved in the colossal task of organizing 400 coach trips to ferry the groups said 300 colleagues would be on hand until the last holidaymaker leaves on May 23. "The company chose Thailand because they were impressed with our beaches, temples, cultural performances, and fruits," he told AFP, asking not to be named. Chattan said all the guests would attend one of a series of giant banquets at the Royal Cliff Hotel in Pattaya. A planning schedule seen by AFP shows the hotel intends to host 4 nights of giant banquets, the largest of which will feed 3,935. Tourism is one of Thailand's largest earners, usually accounting for around 10% of gross domestic product. China sends the largest number of tourists. But the industry has taken a hit, thanks to ongoing political instability and a significant drop in Russian arrivals following the ruble's depreciation. Learn more in our Global Ready China Seminars Sources: Article: Rappler

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About

Stefan

Stefan (from Austria, Europe) has been living, studying and working in China since 2010. Stefan has worked on several research, publication and consulting projects focusing on the China Travel Market. He holds two Masters degrees and is an expert on China Outbound Tourism, Marketing and Social Media in China. Stefan works with BMG on the Global Ready China Seminars as well as the Global Ready China News and related projects. He also has teaching engagements in the areas of eMarketing and Tourism Strategy.

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