Posted On 2015/07/08 By In Business, Economics, News, China Outbound, Research, Internet, Mobile, Social Media With 554 Views

Outbound Travel fuels boom in China’s online Travel Service

Online outbound travel is a fierce battlefield with China’s travel agents competing for a share of the market after a surge in outbound tourism, according to a recent report.

Outbound travel is the single largest segment in China’s 33.26 billion yuan (5.44 billion U.S. dollars) online travel market, accounting for 45.1 percent of all transactions, according to research firm Analysys.

The number of outbound tourists has grown seven times since 2001 to surpass 100 million last year, fueling a rise in the number of travel agencies. Travel agents for the outbound segment accounted for 10 percent of all travel agencies in China as of the end of last year.

Competition is fierce, with companies like Ctrip and Tuniu locked in a race to woo Chinese tourists with competitively priced travel packages.

With the growing penetration of the Internet, more companies are moving online and this, combined with more room for outbound travel growth, will continue to fuel a boom in China’s online outbound travel services, the report said.


Learn more in our Global Ready China Seminars


Sources:

Article: Global Post / Image: Steven Depolo

Online outbound travel is a fierce battlefield with China's travel agents competing for a share of the market after a surge in outbound tourism, according to a recent report. Outbound travel is the single largest segment in China's 33.26 billion yuan (5.44 billion U.S. dollars) online travel market, accounting for 45.1 percent of all transactions, according to research firm Analysys. The number of outbound tourists has grown seven times since 2001 to surpass 100 million last year, fueling a rise in the number of travel agencies. Travel agents for the outbound segment accounted for 10 percent of all travel agencies in China as of the end of last year. Competition is fierce, with companies like Ctrip and Tuniu locked in a race to woo Chinese tourists with competitively priced travel packages. With the growing penetration of the Internet, more companies are moving online and this, combined with more room for outbound travel growth, will continue to fuel a boom in China's online outbound travel services, the report said. Learn more in our Global Ready China Seminars Sources: Article: Global Post / Image: Steven Depolo

Readers' Rating

How did you like this article? Would you like to read more content like this? Tell us your opinion: by rating this article you help us select the most relevant content for you in the future. Thank you for pointing us in the right direction.

User Rating: Be the first one !
0

Tags : ,

About

Stefan

Stefan (from Austria, Europe) has been living, studying and working in China since 2010. Stefan has worked on several research, publication and consulting projects focusing on the China Travel Market. He holds three Masters degrees and is an expert on China Outbound Tourism, Marketing and Social Media in China. Stefan works with BMG on the Global Ready China Seminars as well as the Global Ready China News and related projects. He also has teaching engagements in the areas of eMarketing and Tourism Strategy.

Leave a Reply

Your email address will not be published. Required fields are marked *