Posted On 2018/03/22 By In News, China Outbound, Destinations With 267 Views

China-Canada Tourism Year 2018 kicks off in Toronto

The Canada-China Tourism Year (CCTY) 2018 officially launched in Toronto, Canada on Wednesday, aiming to strengthen cooperation between the two countries and bring about more tourism flow and investment.

Chinese Premier Li Keqiang and his Canadian counterpart Justin Trudeau sent congratulatory messages to the opening ceremony, which was held at the Four Seasons Centre for the Performing Arts, reports Chinese news portal Xinhua.

“In 2017, we saw a record number of Chinese visitors in Canada,” Trudeau said, “and that is testament to the strong connections between the people in our two countries.

An estimated 750,000 Chinese tourists visited Canada in 2017 – a 23 percent increase compared to the previous year.

In 2016, 610,000 Chinese arrived in Canada – an increase of 24 percent year-on-year – making China the third-largest source of tourism for Canada after the UK and the US. Chinese tourists also spent nearly US$1.25bn, making them the second largest spenders behind the US.

The majority of trips by Chinese travellers involved visits to British Columbia or Ontario at least once. 50 percent of recreational tourists from China were aged between 35 and 54, with 26 percent of tourists travelling to Canada with children.

Adventure travel, polar exploration and road trips are currently the most popular programmes among young Chinese travellers in the north American country.

Canada has set itself a goal of doubling the number of Chinese tourists visiting the country by 2021. In order to achieve this, it recently opened seven new visa application centres in China to facilitate trips.

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Article & Image: GB Times

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Stefan (from Austria, Europe) has been living, studying and working in China since 2010. Stefan has worked on several research, publication and consulting projects focusing on the China Travel Market. He holds three Masters degrees and is an expert on China Outbound Tourism, Marketing and Social Media in China. Stefan works with BMG on the Global Ready China Seminars as well as the Global Ready China News and related projects. He also has teaching engagements in the areas of eMarketing and Tourism Strategy.

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