Posted On 2014/07/13 By In Behavior, Economics, Consumer, News, Research, Internet, Social Media, Shopping With 575 Views

China Rural Areas Online Shopping outpacing Cities

Growth in online shopping in counties and villages in China has outpaced that of cities, becoming a new engine that is further driving China’s domestic consumption, according to research from Alibaba Group:

The overall online shopping market in China reported a yearly growth of  50% in 2013. The growth rate of online transactions in counties and villages in the same year was 13.6 percentage higher than that of cities’.

According to statistics from Taobao and Tmall, residents in counties and villages in China received a total of 1.8 billion packages in 2013 from the purchases they ordered online and sold 1.4 billion packages online in the same year.

0936 China Rural Areas Web Wall Ads

 

Wall-Advertisements (for web services) as frequently seen in rural China

 

Counties and villages in East China still enjoy an edge in e-commerce, thanks to the advanced manufacturing bases in coastal China. However, the online transactions generated by counties and villages in North China, Central China and South China, have shown stronger growth momentum, accounting for 30% of the overall online transactions made by counties and villages in China.


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Sources:

Article: China Internet Watch / Image:CIW, Changsha Xiangzhen Advertising & Yi Xie Shi

Growth in online shopping in counties and villages in China has outpaced that of cities, becoming a new engine that is further driving China’s domestic consumption, according to research from Alibaba Group: The overall online shopping market in China reported a yearly growth of  50% in 2013. The growth rate of online transactions in counties and villages in the same year was 13.6 percentage higher than that of cities’. According to statistics from Taobao and Tmall, residents in counties and villages in China received a total of 1.8 billion packages in 2013 from the purchases they ordered online and sold 1.4 billion packages online in the same year.   Wall-Advertisements (for web services) as frequently seen in rural China   Counties and villages in East China still enjoy an edge in e-commerce, thanks to the advanced manufacturing bases in coastal China. However, the online transactions generated by counties and villages in North China, Central China and South China, have shown stronger growth momentum, accounting for 30% of the overall online transactions made by counties and villages in China. Learn more in our Global Ready China Seminars Sources: Article: China Internet Watch / Image:CIW, Changsha Xiangzhen Advertising & Yi Xie Shi

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About

Stefan

Stefan (from Austria, Europe) has been living, studying and working in China since 2010. Stefan has worked on several research, publication and consulting projects focusing on the China Travel Market. He holds two Masters degrees and is an expert on China Outbound Tourism, Marketing and Social Media in China. Stefan works with BMG on the Global Ready China Seminars as well as the Global Ready China News and related projects. He also has teaching engagements in the areas of eMarketing and Tourism Strategy.

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