All posts by David

David

David Lee, educated in Denmark, China and the UK, gained extensive work experience with NGOs (Int"l Red Cross and UNESCO) as well as in the fields of training and education. He is part of BMG's China office and supports services like translation, localization, market research and analysis as well as social media planning and management. David also has in-depth insight into the Chinese travel, shopping and luxury market, paired with creativity, business acumen and a passion for Social Media.

The other day, UnionPay International announced in Shanghai the launch of its Summer Marketing Campaign. Read More
“Little Fresh Meat” (小鲜肉) a group of young stars known at present more for their looks than acting talent, have huge and enthusiastic fan bases, meaning filmmakers must at least consider them for films seeking commercial success.Read More
Twenty-four-year-old Mr Bags, real name Tao Liang, boasts 3 million followers on Sina Weibo, China’s Twitter equivalent.Read More
Zhang Dayi, Papi Jiang, Wang Tao, Fil Xiaobai, twins Viviandan and Miumiu, Ma Jianguo, Angelababy, and Aikeli Li. While these names may not mean much to the average Western consumer, they wield a wild amount of influence.Read More
The first day of June in China is a holiday called Children’s Day. As you may have guessed, on this day, Chinese children get showered with attention and a lighter day of classes at school.Read More
China’s Weibo now has up to 340 million active users each month, according to the firm’s latest earnings report, which pushes it past Twitter for the first time ever.Read More
China has become the second source of Asian tourists going to Peru, said the Minister of Foreign Trade and Tourism, Eduardo Ferreyros, on Wednesday.Read More
Sales in China will take Australian wine to the next level, the CEO of Australian Vintage said Thursday, after partnering with China's largest online wine retailer.Read More
Chinese President Xi Jinping’s Mar-a-Lago meeting with his US counterpart Donald Trump generated a buzz over their glamorous wives – one a former singing star and the other a supermodel. Read More
Ask a boutique selling pricey luxury goods in France or Italy who their top customers are and the answer most likely will be Chinese tourists on an international spending spree.Read More