All posts by David

David

David Lee, educated in Denmark, China and the UK, gained extensive work experience with NGOs (Int”l Red Cross and UNESCO) as well as in the fields of training and education. He is part of BMG’s China office and supports services like translation, localization, market research and analysis as well as social media planning and management. David also has in-depth insight into the Chinese travel, shopping and luxury market, paired with creativity, business acumen and a passion for Social Media.

Chinese consumers accounted for 21 percent of the global luxury goods market in 2016, making the country the second largest luxury market in the world.Read More
The company’s CityExperience Mini Program formed partnerships with Tourism Australia, VisitBritain and Dubai Tourism to help WeChat users visiting from China, per a statement.Read More
According to a report by World Economic Forum, China now ranks 100th out of 144 countries for gender parity, falling for nine consecutive years since 2008, when it ranked 57th. Read More
The rapid expansion of China’s wealth in recent decades has given birth to the country’s mass affluent male class (M.A.C), which wields massive purchasing power and directly affects luxury brands.Read More
In 2018, luxury brands face the question of how Chinese consumers’ mentalities and behaviors will evolve.Read More
The biggest shopping day of the year is off to a fast start.Read More
Visitors were attracted by a cheap pound, which has persisted following last year's EU referendum.Read More
China's luxury market is the fastest growing in the world, set to rise an astounding 15 percent annually thanks to renewed confidence, middle class acceleration, and consumer sophistication.Read More
The first thing to do is building brand and product awareness and establishing a strong brand presence in the market. It is also important to understand the purchase patterns and behaviors of Chinese shoppers.Read More
The UNWTO General Assembly Daily spoke with the Chairman of the Chinese National Tourism Administration, Li Jinzao, shared here.Read More