All posts by Stefan

Stefan

Stefan (from Austria, Europe) has been living, studying and working in China since 2010. Stefan has worked on several research, publication and consulting projects focusing on the China Travel Market. He holds two Masters degrees and is an expert on China Outbound Tourism, Marketing and Social Media in China. Stefan works with BMG on the Global Ready China Seminars as well as the Global Ready China News and related projects. He also has teaching engagements in the areas of eMarketing and Tourism Strategy.

Chinese travelers are going abroad in record numbers—130 million international trips according to Ctrip and the Chinese Tourism Academy, resulting in an unprecedented impact on the environment. Read More
Chinese professionals of all ages are travelling in unprecedented numbers to destinations such as Japan, the United States and Western Europe, places that were out of their reach only 25 years ago due to travel restrictions and cost.Read More
As Western retailers and luxury brands look to attract the next generation of shoppers, they need only look to China, who’s younger consumers and millenials are snapping up luxury products faster than one can say ‘Gucci’.Read More
Analysts estimate China Southern Airlines, the country’s largest carrier by passenger numbers, will report net income on Monday of about 6.4 billion yuan ($1.01 billion), its highest in 11 years as a listed firm.Read More
It sounds like the plot line from an episode of Black Mirror set in a dystopian future, but China's “social credit” system has already seen over 12 million people slapped with domestic travel bans as punishment for bad behaviour. Read More
Luxury brands in China have taken a big step forward with their ambassador strategies in 2017, but is it the right strategy?Read More
The Canada-China Tourism Year 2018 officially launched in Toronto, aiming to strengthen cooperation between the two countries and bring about more tourism flow and investment.Read More
China's ubiquitous WeChat social media platform has crossed the one billion accounts mark as its messaging, game and shopping services attract more and more users.Read More
China is planning on continuing to restrict travel to Taiwan once again. Chinese tourism to Taiwan has been increasing in recent months, leading to speculation of a policy reversal.Read More
WeChat is the most popular social media app in China. Since 2011, it has transformed from a messaging tool to an all-in-one super portal, with more than 900 million monthly active users. Read More