Business Category

Chinese consumers want to hear your brand story. That means they want to buy from brands they feel connected to. Read More
It's hard to argue the facts. China's middle class is about 300 million people, with expectations to reach 600 million in the next five years, according to a 2016 McKinsey & Co. report.Read More
China has what Network Marketing companies thrive on: consumers – 1.4 billion of them; a fast-growing middle class of over 300 million – interested in upmarket goods but also open to opportunitiesRead More
The generation born after 1995 (aka, the “post-95s” as they’re known in China) is likely to be the next, most important consumer group that brands should focus on.Read More
Zhang Dayi, Papi Jiang, Wang Tao, Fil Xiaobai, twins Viviandan and Miumiu, Ma Jianguo, Angelababy, and Aikeli Li. While these names may not mean much to the average Western consumer, they wield a wild amount of influence.Read More
According to a report by Cruise Industry News, Chinese travel conglomerate HNA Group is eyeing the acquisition of an unnamed “major” cruise line.Read More
The debut flight is set to take place at Shanghai Pudong International Airport, subject to weather conditions, the C919's Shanghai-based manufacturer, Commercial Aircraft Corp of China, said on Wednesday.Read More
US brands face a mixed reaction in China, as consumers react to the presidency of Donald Trump and his threat to impose tariffs on imports from that country, new research reveals.Read More
In 2016, according to law firm Baker & McKenzie and research company Rhodium, China's direct investment into the US and Europe more than doubled.Read More
One campaign promise Donald Trump appears ready to follow through on for now is his vow to impose tariffs on goods imported from China. Among the companies hardest-hit could be US brands.Read More