Culture Category

For this high-earning demographic, 56 percent of respondents regularly use magazines as a way of receiving information on luxury brands, followed by 47.1 percent using major media outlets, 44.6 percent going straight to a brands’ website.Read More
China accounted for $261.1 billion in 2016 travel spend, leading all countries with a 21.4% market share — marketers are reaching deep into their toolkits to gain a competitive advantage with Chinese tourists. Read More
Spend, spend, spend. That’s the clear picture that’s emerging of the 18-to-twentysomething Chinese consumer. New generational patterns, the convenience, and speed of mobile buying and a rabid consumer culture are to blame.Read More
Flower culture in China has been traditionally associated with extravagance and prosperity. In more recent years, however, a rising middle class seeking a lifestyle upgrade have created a new opportunity for florists. Read More
Consumption appears to be back on track in China, but a shift is underway, one that is seeing Chinese consumers look to “niche high-end brands, as well as bespoke products, as new drivers of luxury consumption.Read More
 According to Chinese Athletic Association (CAA), nearly 5 million people participated in 1,102 marathon races in the country in 2017. Read More
Chinese shoppers represent 32% of the global luxury industry, and this is set to increase. Consumer demand is there. However, selling luxury in China isn't a given, and still faces certain challenges. Read More
Chinese tourists will be able to use Alipay’s Discover function to find stores throughout the massive mall, and pay for their orders in renminbi using Alipay right at the cashier stand.Read More
Chinese travelers are going abroad in record numbers—130 million international trips according to Ctrip and the Chinese Tourism Academy, resulting in an unprecedented impact on the environment. Read More
With improvement in IT technology and infrastructure, China’s economy is integrating very deeply into the world economy and contributing to any brand that wants to do business in China.Read More