Marketing Category

A Chinese language feature will be added to the new version to promote Thai food among Chinese tourists.Read More
China’s social networks and digital media giants have been ranked among the country’s most valuable brands due to their cumulative reach of four billion users.Read More
Airbnb is doubling down on China's rapidly-growing travel sector with a new name, an expansion of its trips service and more aid for Mandarin speakers.Read More
Nearly 80 percent of shoppers would like their e-payment records to be accepted as proof for refunds or exchanges, according to a newspaper survey.Read More
As Chinese people are very tech-savvy and highly mobile-centric, targeting them on their mobile became an important mission for advertising companies, following the digital footsteps of Chinese tourists to overseas travel destinations.Read More
The agreement foresees a promotion of the Italian destination with Alitrip, a platform specializing in trips and vacations with over 50 million active users and about 100,000 merchant and business operators.Read More
Police in Central China's Hunan province have been praised on social media for their response to online requests for help from Chinese tourists, whose travel documents were stolen in Vietnam.Read More
Helsinki Airport is further enhancing the experience of Chinese customers by enabling AliPay. The first commercial operators at the airport adopted the Chinese AliPay mobile payment application in December 2016.Read More
In order to capitalize on the country’s most frenzied shopping season, many high-end labels have released Spring Festival-themed luxury items that are indicative of Chinese cultural elements and practices.Read More
Recently Starbucks‘ announced a partnership with Tencent Holdings in China to co-create a new social gifting feature on WeChat, China’s leading social media platform. Read More