Marketing Category

The most popular category of Weibo images overall in 2013 was Landscapes, with 46% of users finding these photos appealing. Next up were food photos with 39% and product pictures with 28%.Read More
In China, over 800,000 reviews were posted online in 2013, compared to 415,000 in 2012. Almost four in five Chinese travelers read traveler-submitted reviews while they plan at least half of their trips.Read More
The award-winning ‘Incredible India’ campaign is soon to be launched on Chinese media while introducing Chinese audio recordings at popular Indian monuments to attract more Chinese tourists.Read More
Popular photo-sharing app Instagram has 100,000 weekly downloads in China. Worldwide downloads are at roughly one per second. Partnership with Sina Weibo further boosts Instagram in China.Read More
APAC luxury travelers use social media to research and share their travel experiences: They posted 53% of all luxury travel reviews written between 2012 and 2014.Read More
The (Social) Web is booming in China. As the government attempts to keep up, China’s extraordinary rise in digital social and business innovation is racing ahead at unseen speed.Read More
Authorities in Beijing arrested a 22-year-old surnamed Zhao for using Twitter to "spread news of law-breaking methods", the China News Service said on Monday.Read More

Posted On June 11, 2014By StefanIn News, Government, Social Media

How China controls the Internet

The Internet has become the “main battlefield of ideology” in China and China’s ruling party is taking systematic measures to control information flows and public opinion on the Internet.Read More

Posted On June 11, 2014By StefanIn Media, Social Media, Networking

Chinese Social Media Overview

In a country of 1.4 billion people, you’d think social media is big in China. And it is, but it is not just social media like elsewhere in the world, it's social media 'with Chinese characteristics'. Read More
The number of Chinese luxury travelers has grown to record heights: Today there are 2.9 million dollar millionaires in China, a year on year increase of 3.6%, and travel is still their top leisure pursuit.Read More