Middle Class Category

China will cement its status as the sweet spot for luxury goods companies in 2018, with younger Chinese shoppers in particular set to power industry growth.Read More
Chinese shoppers represent 32% of the global luxury industry, and this is set to increase. Consumer demand is there. However, selling luxury in China isn't a given, and still faces certain challenges. Read More
Second And Third-Tier Cities In China Will Be The Primary Drivers Of Economic Growth And Demand For International Goods And Services In The Future.Read More
When China’s President Xi Jinping gives his keynote speech to the Communist Party’s five-yearly congress on Wednesday, he’s expected to send the Chinese consumer a clear message: ‘It’s your turn to be prosperous.’Read More
A long-time favorite of Australians, Bali became a hot spot for Chinese travelers -- their numbers surpassed the Aussies for the first time ever.Read More
The brand’s debut comes as Chinese middle-class places greater importance on health and wellness.Read More
Chinese millennials with a dim view of their career and marriage prospects can wallow in despair with a range of teas such as “achieved-absolutely-nothing black tea”, and “my-ex's-life-is-better-than-mine fruit tea”.Read More
Take millennials in China and the United States. If you want insight into Chinese millennials, you’re better off looking to their American peers than their Chinese parents. Read More
By 2030, the spending power of consumers residing in China’s lower-tier cities is expected to reach US$9.7 trillion.Read More
It's hard to argue the facts. China's middle class is about 300 million people, with expectations to reach 600 million in the next five years, according to a 2016 McKinsey & Co. report.Read More