Chinese Consumer Tag

It is probably more useful to understand the ways in which Chinese consumers might differ from, say, U.S. consumers. ...Read More
Nielsen’s latest findings on confidence of Chinese consumer shows many are still have a strong desire to spend despite the country’s slowing economic growth.Read More
The government says that 120 million Chinese tourists — just about 1% of the population — went overseas in 2015, and contributed to 12% of global spending on their holidays.Read More
This is the year of the Chinese consumer. They’re buying more often, in more places, and becoming brand-savvier on a daily basis.Read More