Digital Tag

Consumers are shifting their behaviors, however, and increasingly inclining towards digital channels. Read More
WeChat is one of the country's leading mobile communication platforms and is used on a daily basis by more than 900 million smart phone owners. Read More
China is a force to be reckoned with for New Zealand exporters. Read More
In China, the major online players aren’t Amazon or Facebook, but rather WeChat and Alibaba. For Western sports brands, the Chinese online market is often completely unknown territory.Read More
Nearly 80 percent of shoppers would like their e-payment records to be accepted as proof for refunds or exchanges, according to a newspaper survey.Read More
As Chinese people are very tech-savvy and highly mobile-centric, targeting them on their mobile became an important mission for advertising companies, following the digital footsteps of Chinese tourists to overseas travel destinations.Read More
Internet penetration in China only really took off after 2000. Last year it’s estimated that China accounted for 20% of global Internet users – compared to just 9% for the United States.Read More
Up to the end of September, some 6 million Chinese travellers had come to Thailand, double the number in the same period last year.Read More
China’s PR industry is a sector being forced to confront change. Several trends are coming to the forefront, primarily the demand for creativity...Read More

Posted On August 3, 2014By StefanIn Business, Economics, News, Research

China’s Digital Transformation

New applications of the Internet could account for up to 22 percent of China’s labor-productivity growth by 2025, according to McKinsey.Read More