Middle Class Tag

As millennials have grown up in a world with search, mobile devices and social media, these new consumers are driving demand for all types of new and innovative products, services, technology and content.Read More
The brand’s debut comes as Chinese middle-class places greater importance on health and wellness.Read More
It's hard to argue the facts. China's middle class is about 300 million people, with expectations to reach 600 million in the next five years, according to a 2016 McKinsey & Co. report.Read More
BrandZ™ Top 100 Most Valuable Chinese Brands hit record levels in 2017, growing 6% to reach $557.1 billion in brand value. Read More
Despite fears of a slowdown in spending, the appetite of the Chinese middle class for consumption will keep growing.Read More
Chinese residents will make 90 million outbound trips in 2020, with that number increasing by an additional 36 million over the following decade, according to a report by Euromonitor.Read More
The writing on the wall is clear: internet and social media have exposed the people to the outside world beyond China's Great Wall, so now they will demand more freedom the way others are enjoying across the world.Read More
In the last decade, China's domestic tourism market grew by 10 per cent each year. The government aims for spending on domestic tourism to reach around US$890 billion by 2020.Read More